Construction Industry Training Network (CITN)

Mind Your Money: The Psychology of Spending
Date
Wednesday, February 26th, 2025
Location
Virtual
Registration Deadline
Friday, February 21st, 2025
Event Description

Have you ever wondered why you decided to buy a particular item or why you chose one brand over the other? Or have you ever walked into a store intending to purchase one item but left with a handful, or even a basket full?

When it comes to enticing consumers to make purchases, marketers have spent countless dollars and hours toward understanding human behaviour. Everything from the brands, labels, and price of an item has been scientifically analyzed and created to ensure we are tempted to spend. As a consumer, you can arm yourself with knowledge about various marketing strategies so that you can resist temptation.

This “Introduction to the Psychology of Spending,” workshop/webinar, which is the first webinar in our. “Mind your Money” Webinar series, will teach you:

  • How marketers influence your emotions to encourage you to buy things
  • A case study on different brand messaging
  • How technology can lead you to over-spend
  • Different sales methods that retailers use in both in-person and virtual stores
  • How pricing impacts your likelihood to purchase an item
  • Ways in which your friends and family can influence your spending
  • Strategies to become self-aware so that you can protect yourself from marketing tactics!

With this information, you can take a more balanced approach to shopping rather than allowing your emotions to be swayed towards a particular brand, resulting in your unplanned overspending. A newfound sense of awareness into the psychology of money can allow you to become an informed consumer who is less likely to buy impulsively or to spend more money without realizing that you are doing so.

In this interactive and fun webinar we take a “grab and go” approach – grab an idea or two and go try it. All participants will walk away with ideas, resources, and the full curriculum upon request.

This workshop is conducted by the Credit Counseling Society of BC.

For inquiries about this course, please call  1-888-527-8999 or go to https://nomoredebts.org/

 

 

 

Prerequisites

There are no prerequisites for this session. 

Who Should Attend

Anyone who is seeking a better understanding of how to manage their money.

 

Contact & Support

For support or inquiries, please email [email protected] or call 604-293-2339.

Pricing
All prices in Canadian dollars
Ticket Price
Attendee Registration for Webinar
  $0.00
Agenda
2:00pm - 3:00pm
1 Hour
Cancellation &
Refund Policy

COURSE REGISTRATION CANCELLATIONS, TRANSFERS & REFUNDS:

Cancellations received at least 14 business days prior to the course will result in a full refund.

Cancellations received less than 14 business days but more than 7 full business days prior to the course are subject to an administration fee of $100 per day for full and half-day seminars, or $25 for breakfast sessions.

Registrants who do not show up for a course, and/or who do not notify CITN at least 7 full business days prior to the course date will be assessed the full cost of the course. There will be no refunds or credits in this case.

Substitution of attendees is permitted up to and including the day of the course.

 

COURSE CANCELLATION BY CITN:

CITN may have to postpone or cancel courses due to insufficient enrolment, in which case CITN’s liability will be limited to a refund of the registration fee.

 
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